2025 funding opportunities for your store

Author

Ada at Sellify
February 28, 2025

Hey Champ,

If you’re thinking about unconventional way to gain publicity/raise funding for your store - have you considered attending expos in your niche?

Exhibitions are a great opportunity to network with others in your niche, showcase your products, and pitch to investors interested in your niche. Here are a few events and pitching opportunities from all over the world:

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HLTH, USA (Health tech)

The HLTH Startup Pitch is where groundbreaking healthcare innovations meet the industry’s biggest players. If you sell products in the healthcare niche, you’ll have the opportunity to showcase your products on the Startup Stage, in front of top VCs, angel investors, and industry leaders.

But it’s more than just a pitch. You will also be able to network, connect, and collaborate with key decision-makers, while finalists gain unmatched exposure, cash prizes, and exclusive meetings with senior execs.

  • Location: Las Vegas, Nevada, USA

  • Date: October 19 – 22, 2025

  • Cost:From $4,100–$8,000, early bird prices are available, and startups can apply for a reduced rate

  • Industry focus: Healthcare innovation, care coordination, wellness, AgeTech, healthy living

  • Amount you can win: Up to $15,000 in funding, $15,000 in sponsorship credits, plus coaching, mentoring, and partnership opportunities

We Make Future, Italy. (International applicants welcome)

With 4,300+ startups applying, the WMF Startup Competition is the place to showcase your products! If you're ready to pitch in front of investors, digital leaders, and entrepreneurs from 90+ countries, this is your shot.

Only 6 finalists will make it to the grand stage for a high-stakes 3-minute pitch, where votes will decide the ultimate winner. But it’s more than just a competition—it’s your chance to connect with decision-makers who could turn your vision into reality.

  • Location: BOLOGNAFIERE, Italy

  • Date: June 4-6, 2025

  • Cost: Start from €99+VAT

  • Industry focus: Broad, but requires innovative projects or ideas regarding the digital/technological sector

  • Amount you can win: There isn’t a specific cash prize but the total value of prizes (services from the event’s partners) to date has been more than 3,300,000€

EPiC 2025, Hong Kong. (Worldwide applicants welcome, Fintech/Proptech)

EPiC 2025 is your chance to take your startup global, accelerate growth, and make a name for yourself in Hong Kong and beyond.

The challenge is a high-energy 60-second pitch where you get access to over 1,000 investors and 350+ corporate partners, and unlock the connections that could catapult your store to the next level.

  • Location: Hong Kong Science Park

  • Date: TBA

  • Cost: There is no fee to apply when attending the program; they also offer sponsored flights and accommodation to Hong Kong

  • Industry focus: FinTech and PropTech

  • Amount you can win: Up to $60,000 in investment and cash prizes worth a total of $240,000.00

Green Alley Award, Germany (Worldwide applicants welcome, Green niche)

If you sell products in the waste reduction/resource efficiency niches, the Green Alley Award is for you.

With 1,600+ applications from 30+ countries, this competition is all about turning bold, sustainable ideas into reality. Applications for the 2025 Grand Finale will be announced soon.

  • Location: Berlin, Germany

  • Date: TBA

  • Cost: There is no fee to apply when attending the program

  • Industry focus: Circular Economy – you need to have a product that focuses on recycling, waste prevention and digital solutions

  • Amount you can win: 25,000€

Gobal Startup Award, Worldwide (Niche agnostic)

For 13 years, across 154+ countries, the Global Startup Awards (GSA) has been spotlighting the world’s best startups. It has produced 16 unicorns worth $47B+!

First, you’ll compete in your region. If you win there, you’re off to the global final. But even if you don’t make the cut, GSA’s powerful global network can connect you with investors, mentors, and funding opportunities to fuel your growth.

  • Location: Worldwide

  • Date: Announcements for the finale will be made after regional events take place

  • Cost: Free to enter, you need to buy tickets to attend the final event

  • Industry focus: Broad

  • Amount you can win: Undisclosed

Tip: If you’re looking to bring an alternative income stream to your store, Amazon is a great place to start. And using influencers is one of the fastest way to grow on the platform.

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What do brands like Magic Spoon, Unilever, and Farmacy all have in common? They’re using Stack Influence to get to the #1 page positioning on Amazon and increase their monthly revenue. With Stack Influence, you can improve your Amazon search positioning while also:

  • Boosting up review rate

  • Paying influencers with only products (stop negotiating fees)

  • Generating real UGC (full rights image/video)

  • Building brand awareness

  • Completely automating the process

That’s all, folks!

See you next week.

P.S if you’re looking for ways to market your products smarter and cheaper using AI, you need to sign up to the Marketing Alec newsletter!